At Chase Sapphire, I led a team responsible for the end-to-end creative execution of high-profile brand activations across premier national events including Miami Art Week, Sundance Film Festival, the US Open, Formula 1, Outside Lands and EEEEEATSCON festivals across major US markets. We designed all on-site signage and collateral while executing strategic paid and owned media campaigns to drive engagement before, during and after each event.
Miami Art Week
Every year, Sapphire presents a series of Art Week experiences designed to inspire and connect cardmembers with the Miami scene. In 2021, each Sapphire experience in the series served as a “coming out party” for the new Sapphire brand positioning.
Sundance Film Festival
Chase Sapphire has been a presenting sponsor at the Sundance Film Festival for 14 years. Sapphire Reserve cardmembers receive exclusive access to perks throughout the Festival including entrance into Chase Sapphire on Main, a two-story lounge and entertainment venue in the heart of downtown Park City.
Beyond our core responsibilities my team also advised on the design concepts and decor selection across all three lounge levels.
Click to download an interactive PDF of JPMorgan Chase Sapphire Portfolio Work